Music Label & Store

Overview

Wanda Y needed a platform that felt as unique as their music - part store, part editorial, part community hub with tour dates and events. The challenge was building something that non-technical label staff could update themselves while maintaining the visual identity the brand required.

A easily-usable CMS drives all content - releases, events, editorial posts, and the shop inventory. The storefront integrates not only online but also with on-site merch sales, as well as naturally online payments and handles digital downloads alongside physical product fulfillment.